Offering Free Shipping For Your eCommerce Business


One of the main incentives you can offer your customers as an eCommerce business is free shipping. People love to feel that they have saved money on purchases, and free shipping is a major boon that most people will go for.


The question is: how do you offer free shipping to your customers? There are a few key ways to do so:


  • Increase Product Price. By doing this, you can offer free shipping without your eCommerce store taking a financial hit. It’s a useful strategy that works every time.


  • Increase LTV (lifetime value). By getting the customer to spend more over time, you can ensure you have good retention for the money lost by offering free shipping.
  • Increase Average Order Value. Do this, and you can then pad your margin to offer free shipping. You can do this through upsells, memberships, and bundles.



If you think free shipping might be right for your eCommerce business, then using a service like ShipJoy could be the way to go. Third-party logistics partners like ShipJoy can help you to access volume discounts for better shipping rates than you might be able to get on your own.


You also find that with ShipJoy you are going to be able to store eCommerce inventory at locations closer to your customers. That means a better experience for them, and a cheaper cost of shipping for you.


If you want your eCommerce business to really shine, offering free shipping and using ShipJoy could be the way to go. Contact us today for more information about how you can grow your business.