Running an eCommerce store isn’t easy, the industry has become more complex, and rapidly. Just this year alone, the eCommerce industry has experienced rapid growth that forced many online retailers to scale up their operations and move to eCommerce automation. Between managing marketing initiatives, customer service, inventory, order fulfillment, and other areas of your store, your team’s valuable time can be taken up by a number of manual, repetitive, and time-consuming tasks.
As a store owner, you want to keep your store running as efficiently as possible. Wouldn’t it be great if you could automate manual tasks so you can focus more time and energy on strategic projects?
This is where eCommerce automation comes into focus. By leveraging automation for your eCommerce store, you can automate many of your day-to-day tasks such as order fulfillment, scale your business, and improve customer satisfaction. In this eCommerce automation guide, we’ll go over how automation works, the benefits of automation, and tools that help you with automating your store.
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What is eCommerce Automation?
Ecommerce automation has a strong focus on eliminating most or all of the manual processes and tasks involved in running an eCommerce store. This is then done through automated workflows, software, and integrations.
Ecommerce automation enables growth
One of the biggest benefits of eCommerce automation is that it allows you to scale your business faster. Instead of hiring multiple people to work on manual tasks, you can build automated workflows that help your existing team scale their productivity.
For example, with customer service automation, you could utilize automatic replies to common questions so that you can reduce the number of tickets your support team has to handle on a daily basis, thus returning a higher level of customer satisfaction. Another automation can be used to identify fraud. As your online store grows, fraudulent orders will become more frequent and common. If an order has a high-risk level, you can automatically cancel the order to prevent a chargeback and save money in the long run.
Though it can help your entire team be more efficient, eCommerce automation enables you, the business owner, to move forward into a more strategic role by automating tasks that utilize too much time. ShipJoy eCommerce automation services that will help you manage large orders and save valuable time. Don’t hesitate to get in touch with us today for more information.